Name card is more than just name and contact information. Name card designs are more important to pass your information to key marketing meetings. When it comes to designing a name card many business owners feel that they have to push in all information which is available about their business into a small credit card size paper. Include important information which is essential for your customers to know about your business. Segregate the information you have based on hierarchy. The least important information can be skipped from printing in the name card. Visitors or your clients would like to know only your key information to contact you. Choose fonts which are very clear, legible and easy to read. Just because you have a preference for script fonts doesn’t mean your name card design should be based on the same. Your customers need the information to be clearly read and cannot read fonts that are not clear enough to be read in a first glance. If you need something to look graphically impressive, then you can choose to keep some graphic element relevant to your business. Do include your website address for your clients to check more about your services online. You can also include social media information if you do business via social media and do not really have a website. Give your key areas of services listed in the name card so your clients can have a quick look at the products/services available. Do not try to cover the entire space of the name card, you need to leave out some empty space and make it spacious. Include a QR code if it is important to add into the name card.
When designing a name card is done professionally the final finishing needs to be done only when printing. You need to choose the best paper quality for printing the cards. You can opt for a sun-spot, different sizes, folds to make your name card look special. By knowing what you want to communicate with your clients helps to get a professional name card design or a creative name card design. Choose a different cutting edge if you want to stand out from the rest of the crowd and need your clients to remember you, however, this is not applicable for a professional name card design. Know more about the benefits of a business card and the tips for a good name card design from my article. Visit www.subraa.com to learn more about name cards and its sizes.
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Name card, creating one based on your brand is important for marketing. A good first impression of your business during a meet up is possible with the best name card design. There are many templates available online for designing a business card, however, you have to check whether the designs are suitable for your business needs. A good quality print and clear fonts are always the key to success of a name card. When this name card is designed with all the key aspects in mind it could turn into a potential marketing tool and help to change the customers to long term clients. If you think how a credit card-sized paper can help you clinch the deal and is it really necessary to hire a professional name card designer then you must first understand how a name card can help your business. Name card or business card is a piece of card with some standard size which has information of the business and the key person of contact along with contact details. While some business cards have certifications/achievements of the company to make the users understand their business values and standards. Though you can pass the contact information via smartphone not many would be comfortable with sharing their phone numbers to a person and they would even forget to store it, a name card on the other hand if they are really interested in your product they would pick your business card from you when it is really professional and eye-catching they will keep it for future reference. Name cards need not be plain, it can also be creative. But make sure too creative and too many colors can spoil the brand conveyance. Keep it minimal and simple while designing a card. Many clients who approached me for name card design wanted to put all their information which is in the website in the card, but think twice before loading such information to a small card. Think of the purpose of the name card, you want to convey your business name, what your business does, your contact information and if required your certifications. Your customers will only need to see this information. Do not load your name card with too many graphics, this may distract users attention from the key information. Learn more about how to design a name card or know the key processes involved in designing a name card from my article: How to design a Name card: The Ultimate 10 Step Guide Contact Subraa now to get your name card designed. |
AuthorI’m Subraa, freelance web developer based in Singapore helps you create professional websites with all the features needed for a startup or small business like contact form, social media integration, responsive web design etc. Having worked with major clients in Singapore, as a freelance web designer, I love to help small business create online presence at a very nominal rate. Archives
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